With These Words I Can Sell You Anything Essay

In today’s society, advertisements are second shadows. They follow you on the highway, plastered on exceptionally large billboards. They follow you on the Internet, popping up after every click of the mouse. They follow you at your own home, when you turn on the television. No matter where you go, companies are thrusting their products upon you; there is simply no escape.

It is obvious that media plays a significant role in our society. It affects every aspect of our lives - political, social, and cultural. In the various works including articles, lectures and films, Jean Kilbourne presents an insightful and critical analysis of advertising and its profound negative effect on all of us. She states that, “Advertisement creates a worldview that is based upon cynicism, dissatisfaction and craving” (p. 75). She discusses the issue in a very objective and impartial manner, “The advertisers aren’t evil.

“Ads sell more than just a product. They sell value, they sell images, the concept of love, and sexuality, of success, and perhaps most important, of normalcy” Jean Kilbourne stated in Killing Us Softly 4. Advertisement has taken over the daily lives of humans trying to sell products and trying to sell body images. In the United States180 billion dollars are spent on advertising, causing the average person sees over 3,000 ads every day (Killing Us Softly 3). Many factors and persuading go into selling an advertisement that connects to personal levels.

Advertisements have become a core system in American culture. It works like a political system but instead of being controlled by the government, the customers are being controlling by big companies. The main purpose of advertising is to connect to the general public and to inform them about new products or services that the organization is offering. The more money a company is willing to throw into an advertisement, the more powerful that company becomes. Through advertisements, a company can control the society psychologically and emotionally.

The Overuse of Television Kameron G Loyd BYU-Idaho  During an average week, how much television does the average child watch? Parents, educators, and concerned citizens alike would be appalled at the answer of 1,480 minutes (BLS American Time Use Survey, A.C. Nielsen Co.). They would also be revolted by the statistic that 54% of four to six year olds would rather spend time watching television instead of spending time with their fathers (BLS American Time Use Survey, A.C. Nielsen Co.). In 1984, Neil Postman saw how devastating television watching was becoming to the culture of America, and gave a speech to the literary community at the 1984 Frankfort Germany Book Fair entitled “Amusing Ourselves to Death” which deals directly with this monolithic issue. Although the speech and subsequent article, published in Et Cetra, were directed at the publishers, writers, illustrators, etc., all those who read this article can also benefit from Postman’s overarching desire to decrease the hours of mind-numbing television watching.

Like the people of the 1920s, we as consumers today often revolve our lives around materialistic things as well. Take Thanksgiving for example. While the holiday of Thanksgiving was started to be thankful for what we are fortunate enough to have, it has transformed dramatically. A few hours after Thanksgiving dinner, the retail industry kicks off Black Friday allowing the American consumer to spend more and obtain more material goods, forgetting what they were thinking hours ago. Likewise, many commercials nowadays portray wealth and a feeling of desire to the American consumer, with the words “sale”, “100% money back guarantee”, and the idea of buying more and more.

Discussion Board #2 Reply 1 Johan Rivera Liberty University Bishop, Thank you for sharing important and valid information about the Best Buy Company. Taking in consideration the information provided about the financial statement of the company, it can be determined that the company is in a steady path to a bright future and continuously growth. As you mentioned, the company is well established in the United State territories. However, in the Standard & Poor’s Net Advantage database, the company decided in March 2015, to consolidate Future Shop and Best Buy stores and websites in Canada under the Best Buy brand. This resulted in permanently closing 66 Future Shop stores and converting 65 Future Shop stores to the Best Buy brand.

Robert MacNeil wrote the article “The Trouble with Television”, because he is telling people that television is a bad thing. He says that it is addicting, it makes you lose your concentration, and it is a waste of time. In the article, it states by the age of 20 you will have exposed yourself to 20,000 hours of t.v. You can add 10,000 hours each decade. Robert states that instead of watching t.v. , you could be using that time to be doing something better with your life.

There are several forms of advertising. From the famous to some strategies that are rarely done. If you are the field of advertisement, you would know how important and costly this is. Not all types of advertisement are applicable for you. It carries your brand.

Advertising is the best way to get a message across to a certain audience. It serves as a mean of communication of a product or service. It is broadcasted through every media around the world in order to make any product known. The brand Coca Cola is one of the most known companies in the world; their main product is a type of beverage. Throughout the years, this company has been making history with their worldwide advertisements.

It was due to the fact that the advertising companies target the things we do really need in life like friendship and embed within carefully selected advertisements in order to trick our minds and make us believe we need things we really don 't need at all Epicurus on Happiness, 2012). The ads that pop on our televisions or computers consistently focus on making us feel bad about ourselves in some way while providing us also with the solution, which of course only involves purchasing their

It would show how marketing exploits people. Finally it would reverse these bad habits, and maybe even Make America Great

Have You Been Brain Washed? Have you ever looked at an advertisement and pictured yourself using the product that was being advertised, to than actually being interested in purchasing that product? Well that was their goal, advertisers have mastered the market industry by being aware of the fact that us humans are very concerned with our image. Advertisers know that we have a greater chance of buying a product if we can picture ourselves how we would like to be portrayed of course with the help of their product. In ads, companies want to provide an image that can be relatable to the viewers and what would want to appeal to them.

About an average of 32 hours and 47 minutes a week only Americans watch TV shows and 58 minutes a week watching things online (Schonfeld, 2012). Each day technology is developing and its becoming a big part of our society and our foreseeable future. A study shows that only 0.4% of the world population used internet in 1995, meanwhile 50.1% of world’s population used internet in 2016 (Internet Growth Statistics). People should be aware of the side effects of media, because teenagers get influenced by the things they watch and this could change the way they behave to certain things.

The lack of regulations inside of the world of advertisements has allowed companies to brainwash the consumers over many years into thinking they need more than what is necessary, or create an image that will constantly remind them of a product or service. The only regulations that exist today require companies to include certain