Ethos Pathos Logos

Luke Moresea 10-17-14 Period 9 Documentary #2 Essay This documentary uses a lot of rhetoric devices throughout the entire movie. The purpose is to attract attention to the slaughtering of dolphins in Taiji, Japan. They want to attract attention to this matter because not only is this very cruel to these animals but it is also poisoning the civilians of Japan for eating dolphin meat because dolphin meat is very toxic with mercury.

After intriguing the audience and establishing his credibility, Fallows starts to mainly criticize Trump’s twitter post with his bullet pointed ideas, and appeal to logos. One characteristic of a truly smart person observed by Fallows is that “virtually none [of those smart people] say” they’re smart, which directly contradicts to Trump’s public tweet where he claimed that he “would qualify as not smart, but genius.” With the image of the twitter post on the side of the text and the criteria bullet-pointed, readers can clearly see this contradiction, and recognize that Trump doesn’t possess the qualifying characteristics or behaviors to be considered as a “genius.” Since Fallows’ credibility was previously established, the audience will trust

Bernard Beckett, a New Zealand author, said “Human spirit is the ability to face the uncertainty of the future with curiosity and optimism. It is the belief that problems can be solved, differences resolved. It is a type of confidence. And it is fragile. It can be blackened by fear and superstition”.

The ad that will be analyzed was shown in the Super bowl a few years ago. The ad is targeting mainly anyone and everyone old enough to buy a car. The ad uses pathos and its brand name very well because of the music that plays throughout the commercial and the events that happen throughout the commercial. The ad starts off with two people sitting behind a police motorcycle. These people are middle-aged wearing a suit.

A Time to Kill is a remembered experience that brings up the question, “Is a father justified to kill the young men who raped his daughter?” There are many fallacies used throughout this trial, such as, Appeals to Trial, Ad Hominem, Authoritative Warrant, Hasty Generalization, Claim of Fact and many others. The trial also used Ethos, Pathos and Logos to get its point across. If there were no fallacies, ethos, pathos or logos used, then the trial wouldn’t have been as strong as it was illustrated to be in the movie.

The Hampton Inn & suites website utilizes several techniques to engage and persuade visitors to choose their hotel instead of their competitors. Additionally, this website applies logos, pathos, and ethos in many different forms to deliver a thorough synopsis of their amenities, services, suites, dining, and superior membership offers. I will begin to examine the components of logos, pathos, and ethos in this website, and provide a detailed analysis. Furthermore, I am connecting this website to “Leaving the Motel” because the affair transpired at a hotel.

For the majority of the advertisement, the audience is with the child’s eye level. The perspective of the child creates a relatable mood and lets the viewers step into the child’s shoes. If smokers step into their child’s shoes and see the pain, then they will want to stop smoking to end the child’s suffering. In the beginning, the advertisement illustrates a mother and a young boy around the age of five, and once the mother leaves him he begins to cry. The audience becomes sorrowful for the innocent young child; associating that child with their own.

Squatty Potty Is it hard for you to poop? Squatty Potty has helped thousands fix that problem. This Squatty Potty advertisement convinces its audience to buy the Squatty Potty by using ethos, pathos, and logos. The Squatty Potty is a prop for your feet when you poop out feces. Having the prop will help your number two come out easier.

Perhaps the most heartbreaking is the young daughter’s face, as she is unaware of what is about to happen. Not only does the ad appeal to pathos, but it also provides a sense of logos. The ad presents a simple if/then statement: if someone is distracted while driving, then an accident is likely to occur. It is clear that the entire accident could have been prevented, had the driver’s eyes been focused on the road.

The picture I chose, shows an image that is in the public eye of today’s society, the image of smoking and how people can be affected by it. In this picture, viewers can see how smoking can really affect one’s life and how the addiction can be harmful to not only the outside of the body, but also the inside. This photo shows a controversial side of the appeal that people become addicted to cigarettes and, even after trying to go cold turkey, some people still cannot get over the addiction. The first thing that is noticed is the noose. The noose is being wrapped around the woman’s neck comparing the cigarette to the noose in attempt to show death.

In today’s society, distracted driving is a major issue, one we have been struggling with since the invention of cell phones. In 2013 alone, over 3,000 people were killed in accidents caused by distracted driving in the US. While many methods have been used to try and stop distracted driving, people are still in search of the best way to go about it. Many believe that we will get the best results by distributing PSAs, or Public Service Announcements, across the nation through different forms of media. They believe that, by showing people the facts, they will become more educated on the dangers of distracted driving and cease to do so.

Rhetoric is a way of speaking in a persuasive way to create an impact on the audience or have them think the same way as the speaker. The three main strategies of rhetoric speech is ethos, pathos, and logos. Ethos meaning the speaker is dwelling upon themselves, pathos meaning the speaker is using imagination to create emotion, and logos meaning facts and logic is used by the speaker to persuade the audience. Socrates used logos in a way that helped him exhibit an effective speech to prove which type of knowledge is worth knowing. In spite of this claim, Socrates was truly only showing the court that he really did not know much more than his name.

Transforming Rhetoric to Eloquence Rhetoric is defined as the power of persuasion which is referenced to the systematic analysis of either natural or non-artistic eloquence. It is the workmanship of persuading people to think and act in a particular way of life, an opinion which originated with Isocrates. Rhetoric provides a platform where virtues involving the discovery, understanding, and developing arguments for a particular circumstance is nurtured into the audience. For example, the famous philosopher Aristotle, classified persuasive audience appeals as pathos, logos and ethos (Plett, 21).

From the movie we can see that the food industry has done a lot to provide consumers a false imagery of food, try to keep them from knowing what is really happening in the industry. It is shocking how they create the imagery of animals being raised in a farm when they are actually raised in a factory. As well as the illusion of choice, despite thousands of different products on the racks of supermarket, most of them contain the same few main ingredients such as corn and soybean. Although it is remarkable to see haw corn can be such a great raw material and by reassembling, a lot of things such as high-fructose corn syrup and ascorbic acid can be produced, it makes me think how much do I know about the things that I am eating.

Business environment has never been as competitive as today, therefore, enterprises have to try more and more to confirm the company's image and products in customers’ mind and advertising is one of the most effective ways to reach that purpose. Advertising is a form of propaganda with the purpose of implementing the introduction of products, services, companies and ideas. Advertising is an indirect communication activity among people in which people who want to communicate have to pay for the mass media to provide information to persuade or influence the information recipients. In other words, advertising is considered as the efforts to influence behaviors and buying habits of consumers or customers by providing the sales messages in a persuasive