In his article "Netflix’s Plan to Rule the World" published in The New York Times, Farhad Manjoo describes how Netflix is changing the way we consume media and how it is using a strategy of open-border digital cosmopolitanism to gain viewers all over the world. The author argues that this strategy is fundamentally different from the one adopted by other companies that aim to sell American ideas to a foreign audience, as Netflix's goal is to sell international ideas to a global audience. Manjoo supports his argument by discussing the diverse and eclectic tastes of Netflix's viewers and the incentives created by the company's subscription-based business model. He also gives examples of some of the most watched and culturally significant productions …show more content…
Manjoo's article overlooks the fact that Netflix is a corporation that operates within a global economic system that perpetuates inequality and marginalization. By relying on data-driven algorithms to expand viewers' interests, Netflix risks homogenizing cultural differences and reinforcing dominant narratives. In addition to its use of logos and pathos, the article also employs ethos in order to bolster its argument. The author is a staff writer for The New York Times, a respected and influential publication, and his name and reputation are likely to be well-known among readers. As a result, readers are likely to view him as a credible source of information and take his opinions seriously. Moreover, the author provides evidence to support his claims about Netflix's global ambitions. For instance, he cites statistics showing that a majority of Netflix's subscribers and revenue come from outside the United States. He also quotes Cindy Holland, Netflix's vice president for original content, who explains that the company is learning that people have diverse and eclectic tastes when it comes to the content they watch, and that they are willing to explore stories from around the world. These facts and quotes lend credibility to the author's argument that Netflix is succeeding in its strategy of selling international ideas to a global
Advertisements are everywhere, whether it be on the walk to the park or scrolling through my Instagram feed. They control the way we think and heavily impact the way we spend money, to do that advertisers use ethos, pathos, and/ or logos. When ethos is used on an advertisement often times, celebrities are modeling with the product because people tend to trust familiar faces. When pathos is intended to be in use, the advertisement tends to target the audience’s emotions and is often a sad ad. When logos is in use, the ad states statistics because people side with factual information.
Since the Canadian Broadcasting Corporation (CBC) is such an important factor in uniting Canadians and showing Canadian culture, it must therefore be preserves. Increased funding will provide the CBC with abilities to increase the programming it provides and expand it operations to more digital platforms. Additionally changes to its policy will allow the CBC to create programming that will reflect the changing aspects of Canada’s multicultural society. On more digital platforms the CBC can access a broader audience. The goal of these changes is to preserve the CBC’s role as Canada’s national broadcaster
Letter to the Editor: An Unreliable Source After having researched through several different letters to editor’s I found a topic that I found interesting since I am just now starting college classes this year. The letter to the editor I discovered is titled “Universities Teaching Racism.” It was written by a Jacqueline A. Postal. She goes on to try to prove her claim by using bias and a few unexplained quotes.
Abel Corral Ms. Hasebroock AP English Period D 18 September 2014 How Is Rhetoric Used, and Why? “Rhetoric is the art of ruling the minds of men.” Those are the words of a classical Greek philosopher and mathematician by the name of Plato. Rhetoric is in our everyday lives, rhetoric is used in our conversations, rhetoric is used in our speeches, rhetoric is used in debates, and even visual signs. Rhetoric is everywhere we go, whatever we read, and whatever we see.
It makes the globe feel smaller than it is. If you are a user of Facebook, Twitter, or even Netflix you are given certain privileges that some users don’t get using the same app in another county. Due to agreements between that country and the social media platform, certain options, information, and topics are restricted. Netflix is available in over 190 countries around the world. Each country has its own catalog of original and licensed TV shows and movies.
Should teens and college students work during school? There have been countless arguments based on this topic and there is not a clear answer. However, Jeffrey J. Selingo confidently supports and claims that teens and college students should work during school. He uses several strong examples of ethos, pathos, and logos throughout his essay “Why more Teenagers and College students need to work while in school.” Selingo uses ethos several times and effectively persuades the audience with a powerful sense of trust.
In order to determine the topic of one of these speeches, one can examine their titles because they generally offer viewers a comprehensive idea of the speaker’s thesis and main ideas. Characteristically, the speaker offers his audience subject matter either that no one has previously contemplated or that may seem obvious at first, though most people have never actually considered it. In “Listen and Learn,” Nathan Heller points out that much of the subject matter covered within TED conferences involves “world-changing ideas” (69). World-changing topics describe something the viewers frequently encounter or are able to foresee impacting them on a significant level in their lives. Considering the title of Anderson’s talk, “How Web Video Powers Global Innovation,” it becomes evident that web video, something the vast majority of people encounter multiple times per day, is something that creates a clear impact in lives around the world.
Before we're born, our lives are foretold. We're woven through puzzles until we're placed correctly, and we wait till our time comes. Our choices, actions, and beliefs are predicted by the Gods. Our blueprints are engraved in stone -- destined to follow their paths perfectly. Every step is planned, and every future is known.
Going out of your comfort zone can be a terrifying thought for many; however, what if going out of your comfort zone involved divine intervention? A prophet that I’m insinuating here is Moses who has shown on countless occasions has many reservations on becoming a prophet. This idea is highlighted in the story of mana as recounted in the Old Testament. The story of mana is an intriguing tale that highlights the complexities of human nature, faith, and divine provision. Through various rhetorical strategies like pathos, logos, and ethos God and Moses are able to mold their extremely malleable relationship while “solving” the qualms of the Israelities.
“A picture is worth a thousand words” ever heard that saying before if so it is because that phrase can be considered true. When someone looks at a magazine, they see articles, essays, and visuals based off of products or events that have recently taken place. The visual is an advertisement which explains why a person gains so much information from it rather than having to read the article that maybe followed by it. An advertisement is a visual representation for a product that a person is either trying to sell or persuade someone to buy. The root word in advertisement is advertise which is a verb and it is the action of drawing attention to a prototype, service, or an event.
Literary Devices Strengthen Arguments Ethos can be described as “the character or emotions of a speaker that is expressed in the attempt to persuade an audience” according to the Britannica encyclopedia. Ethos provides credibility for Jeffery Selingo in his piece “Why more teenagers and college students Need to Work While in School,” he argues about college students and working while getting an education. He brings up many points and strengthens his points through the use of literary and rhetorical devices. For instance, he backs up his argument by providing logos to give factual information that readers can trust. Throughout Selingos’ argumentative piece, he uses statistics, other people's information, and words that have distinct feelings.
The impact of advertisements over the last few decades has transformed tremendously due to the close relationship between media and pop culture. Ads have switched from simple black-and-white newspaper columns to star-studded, mascot-driven television commercials that engage the viewer on a deeper level. The reason for this switch stems from the producer’s responsibility to impose the correct ethos, pathos, and logos on the consumer to convince them to buy their product in an attention-grabbing way. Ethos refers to the credibility of a source, pathos is the emotion received, and logos deals with the logical, statistical side. In partnership with their bee mascot, the Cheerios commercial from February 2023 utilizes ethos, logos, and pathos to
Chapter 4 2.3 Sex appeal • This tagline is for “Sex appeal”. • This tagline was found in a picture from Google. • The term “Sex appeal” is used to refer to the way of picturizing something in a sexual way. The tagline used in this term is “Why was Chickaboo on the fast lane? Because Its Crunchy Time!”.
As with all information that we are in daily contact with, when we look at media, each one of use finds a different meaning. These meanings are all influenced by different experiences. These personal differences can be influenced by things such as age, profession and familial/culturalinfluences. These differences can be found considered ‘filters’ upon one's view of media, as they impose different beliefs and ideals. To illustrate these differences, one example of a difference between different people and their opinions is a song and its music video by popular artist Lana Del Rey, called ‘Born to Die'.3
Although the growing demise of television is becoming rapidly evident, the rise of subscription video-on-demand (SVOD) during recent decades is a driving force for reshaping Australia's media landscape. This essay will analyse the media sector of streaming services within Australia, with a focus on the corporation 'Stan'. Within this media analysis, I will examine the streaming service Stan and what it provides to Australian consumers. In addition, I will uncover the corporation’s opportunities for development within its sector, despite its resounding success since its establishment. Furthermore, this paper will also reveal the challenges that Stan faces, specifically in its competition against other streaming platforms and the issue of acquiring